Auditude Allows Live Insertion of Spots in Online Ad Pods
http://www.auditude.com/assets/pdf/AdAge_Auditude_Article_9-29-09.pdf
30 Sep 2009
25 Jun 2009
Auditude Joins the Arts+Labs Coalition
“Arts+Labs is excited to announce our newest members, Auditude, Blue Pixel and JibJab! We released this statement this morning.”
“Arts+Labs, a unique alliance of the technology, content and creative communities, today announced that three new organizations have joined its coalition. These innovative new companies are at the forefront of exploring distinct new ways of creating a safe, open and accessible digital marketplace that delivers a wide variety of legal content and services to consumers.”
Read the complete story at Arts+Labs
18 Jun 2009
Adam Cahan named to Hollywood Reporter Digital Power 50
“Cahan’s specialty is helping content owners identify, manage and monetize video across the Web, even when they’re not the ones doing the uploading. Drawing on years of experience at MTV, Google and NBC Universal, he has been successful forming partnerships with media companies like MTV Networks and MySpace (and more to come), which are helping achieve a long-term goal of bringing returns that accurately reflect how much consumers are actually viewing video online. He questions the prevailing market estimates that range from $800 million to $1 billion. “We think it should be eight to 10 times that estimate,” he says.”
Read the complete story at Hollywood Reporter
20 May 2009
Auditude Fingerprinting and Toshiba Watermarking Patents
“Extraction and matching of characteristic fingerprints from audio signals,” assigned to Auditude, Inc.
An audio fingerprint is extracted from an audio sample, where the fingerprint contains information that is characteristic of the content in the sample. The fingerprint may be generated by computing an energy spectrum for the audio sample, resampling the energy spectrum logarithmically in the time dimension, transforming the resampled energy spectrum to produce a series of feature vectors, and computing the fingerprint using differential coding of the feature vectors. The generated fingerprint can be compared to a set of reference fingerprints in a database to identify the original audio content.
Read the complete story at Managing Rights Management
22 Mar 2009
Record Labels Forge New Business Blueprint with MySpace
“One of the most common examples of unauthorized use occurs when someone uploads a copyright-protected video snippet, such as a scene from a TV show, to a Web site. Such clips often contain copyrighted music. With 35 million monthly unique users on MySpace, it would be an arduous task to catch every example of unauthorized use.
To address this issue, MySpace has entered into a partnership involving MTV Networks and the online video ad technology company Auditude. Rather than remove those copyrighted clips that originated on MTV Networks, MySpace will place ads on them. Revenue generated from these ads will be divided among MySpace, Auditude and the copyright holders. MTV Networks is the parent company of several channels, including Comedy Central, MTV, VH1 and Country Music Television (CMT).”
Read the complete story at CYBERGRASS